Hudson LM Accountant

The Project

Hudson LM AccountantWe were approached to build a website for a new accountancy practice set up by Louise Hudson back in 2012, and have continued the relationship ever since.

Louise originally wanted a website that was simple and uncluttered as well as modern, and we suggested that she adopt the up and coming mobile responsive design that would allow her site to be viewed as easily on a desktop computer as it can be on a mobile phone or iPad.

What Moghill did

We took the time to understand Louise and her business aims so that we could produce a website that got the basics across without being stuffy in the way some accountancy websites can be.

The website has also help win her business from major clients looking for specialist work.

Makeover in 2017

By 2017, not only had the original site started looking a little old, but Louise’s business had grown into a thriving practice with a full team, so we were called in again to revamp the website.

We worked the existing site into a new, modern design, with updated content, professional photography, a blog, and an email newsletter.

The pictures on this page show the original site, but if you follow the link below, you can see how it looks today.

[button link="" window="yes"]Visit Hudson LM’s website[/button]

Allenby Douglas Care Services

Allenby Douglas Care services

Simple website with e-newsletter feature

Allenby Douglas Care Services approached us for their first ever website in 2015. Despite trading for many years, they had developed a strong customer base and didn’t feel they needed a website.

They were also concerned a web designer would not get the tone right, but after seeing our other work they liked our stripped-down, simple approach to websites.

We were under strict instructions to avoid cliches such as pictures of old people, and to produce a site that was simple and easy to use, while conveying the company’s caring philosopy and values and maintaining an understated look.

The site was also to link up to the company’s latest Care Quality Commission report and display other official logos. Of course, the site was ideal for WordPress.

We spoke at length with the directors to ensure we understood the business, and decided to feature a photo of a local view on the homepage, to emphasise the company’s links with the Oswestry area.

We’re pleased to say that, despite the concerns, the website we produced was exactly what the Allenby Douglas team wanted and launched with only minor changes.

E-newsletters and security

The website also features e-newsletters, which saves Allenby Douglas time and money in sending out newsletters to clients via email.

And, to keep up with the latest security standards, the website is secured with an SSL Certificate.

As of 2018, the site is no longer maintained by us.

The Oak Furniture Shop, Oswestry and Welshpool

The Oak Furniture Shop, OswestryThe Project

The Oak Furniture Shop opened for business in Oswestry, Shropshire, in 2013 and quickly became a roaring success.

Expansion into a bigger floor area, wider range and a second shop in Welshpool meant that the shop’s original website, which had been put together by a local printer, was no longer up to the job.

Owner Jane Rees contacted us after speaking to several other web designers, and chose us for our plain speaking approach and openness on pricing, as well as our previous work.

Working with Jane, we discussed the business and how to portray it, and were able to produce a new website within four weeks.

As usual, the website was built in WordPress with responsive design for mobile devices, and a new feature for all new websites – SSL encryption.

We created a clean design with an easy-to-use and attractive interface, which helps customers find each shop and find out more about the furniture ranges.

On launch the website began attracting new customers to the already successful shops within days.

[quote style="boxed"]Thank you so much for making the whole process so straightforward and  uncomplicated . Having been blinded by techno speak by several other companies it has been a refreshing change to not be patronised due to my lack of technical know how..and also to have things how I want them![/quote]

Jane Rees, owner The Oak Furniture Shop

[button link="" window="yes"]Visit The Oak Furniture Shop website[/button]

Ellesmere Hotel

Ellesmere Hotel

Hotel website with news and third party bookings integration with

The Ellesmere Hotel is an historic hotel that has always played an important part in the history and life of the Shropshire town of Ellesmere.

For several years it had been a pub, but its owners decided in 2015 to renovate it and re-open as a hotel serving holidaymakers and business travellers.

The owners came to us through a recommendation and asked us to create a new website for them that helped promote the town of Ellesmere as well as the hotel, and allowed people to enquire about accommodation.

The site features stunning photography from local photographer Sue Austin.

It also had a news section that allows the owners to easily update the site with new events.

The site launched in mid 2016 and we later added bookings integration with

And, to keep up with the latest security and privacy standards, the website is secured with an SSL Certificate.

[button link="" window="yes"]Visit The Ellesmere Hotel website[/button]

Nigel Lewis Construction and Plant Hire

Nigel Lewis Construction and Plant Hire

The project

Nigel Lewis Construction and Plant Hire offers both groundworks and construction services, while hiring out contruction and machinery.

The company, which covers the Midlands and Wales from its base near Shrewsbury, had never had a website before, but decided it was time for a website and approached us.

The purpose of the website was to help build a professional impression of the company, advertise its services and bring in new business – and of course build trust.

We worked with Red Stone Studio that borrowed heavily from the colours of MotoGP star Valentino Rossi, of whom company managing director Nigel Lewis is a huge fan.

When it came to the website, we heavily borrowed from Valentino Rossi’s website at the time.

Otherwise the website laid out the company’s services – with a section for advertising plant for sale – with all our usual features:

  • Site built in WordPress
  • Responsive Design for display on all devices including mobile
  • All content written for the client, using supplied pictures
  • Email services
[button link="" window="yes"]Visit the Nigel Lewis Construction and Plant Hire website[/button]
Paul Wiseman Investigations

Paul Wiseman Investigations

Paul Wiseman Investigations

The project

Paul Wiseman Investigations specialises in helping businesses across the UK, the US and Europe fight fraud.

Owner Paul Wiseman approached us because he was not happy with his site from a national provider (OK then – Yell/Hibu).

We worked with him to create new content that clearly explained his services, while adding a blog to allow him to discuss cases in depth.

As standard, the website we created for Paul was built in WordPress and used responsive design for ease of use on mobile devices.

Working with his original logo and supplied photos, we created a professional-looking, clean website that helped bring in new business within days of launch.

After 18 months in our care, Paul decided to move the site to his IT provider, who was able to quickly set up the site on new hosting, where it continues today.

While we don’t like to see any client leave, it’s reassuring to know that the websites we build can be moved to a new hosting provider if required.


PML Pest Control

PML Pest Control

PML Pest Control

The project

PML Pest Control was a small business specialising in dealing with pests like pigeons and rodents. When they came to us they already had a website with Wix, but found it limiting and it did not bring them business.

With six core services, we suggested that the most effective way to serve the needs of customers was to divide the homepae six buttons, each leading to a page describing that service and a contact form.

This reflected the fact that visitors were most likely to be in urgent need and provided landing pages to attract search engines.

We also added an About page providing the all-important information people need to know when doinf business with any company. As usual, we wrote all the content after consultations with the client.

Sadly, not long after the website went live, the owner of PML Pest Control decided to sell the business due the illness, and the website is no more.



Britsafe Health and Safety

Britsafe Health and Safety

The project

Britsafe is a Health and Safety Consultancy based in Shrewsbury, run by Graham Meredith.

Graham came to us after several attempts to build a website, and asked us to replace his four websites with a single site that would bring him new business.

This meant re-organising his content and making sure the website clearly set out his services, building trust in his business.

The replacement website is responsive design to work with mobiles, and clean and clear.

As soon as it was launched it was a success, bringing in new clients.

Once the new site was settled in, we set about tidying up and shutting down the previous websites, which in turn saved management costs.

[button link="" window="yes"]Visit the Britsafe Health and Safety website[/button]
Hannah Fraser

H Fraser Consulting

Hannah Fraser

The project

H Fraser Consulting is led by Hannah Fraser, a Consultant Hydrogeologist. She came to us after a recommendation from one of our other clients.

She had built a website herself but felt she needed something that would present her business in a more professional light, as well as showcase her skills and expertise and generate new enquiries.

Hannah’s work in a complex and specialist field presented a challenge in producing the content. We created a simple but effective WordPress website, mobile responsive and targeted to her market.

The first version of the website launched late in 2014, and since then it’s undergone a few changes. We added new pages to promote Basement Impact Assessments, integrating a new logo and colours, and creating a blog, allowing Hannah to edit content herself.

The flexibility of WordPress has allowed the site to adapt to changes quickly and easily.

[button link="" window="yes"]Visit the H Fraser Consulting website[/button]

Jacksons the Letting Agents

Jacksons the Letting Agents

The client

Jacksons Letting Agents are a long-established Shrewsbury lettings agent.

As well as listing properties on their own website they also use two popular national property listing portals – RightMove and Zoopla.

The problem

Their existing website was several years old and difficult for the client to manage.

The interface to upload properties (which was the only thing he could amend himself) was clunky, however it did reliably upload their site properties to the national listings sites.

Jacksons also felt frustrated by the limited number of pictures they could add to each listing.

Their website looked dated and cluttered as well as not working well on mobile devices, plus they had recently rebranded so needed a redesign to accommodate the new logo.

Unfortunately, Jacksons’ designer (who they had to approach for any content or design changes) could no longer support the website full time.

He had what we tend to call a Zombie website.

What we did

Several things were vital with this project:

  • Displaying property listings effectively
  • Ease of use by Jacksons staff, allowing them to quickly add properties
  • Creating a new the auto-feed to RightMove and Zoopla, uploading new properties
  • Incorporating the new branding in a clean, modern, simple design

Advanced estate agency features

We used WordPress solutions for all of these needs.

We customised a third party plugin to display the properties in several ways, with a clean layout for listings.

A key feature is the property map, which displays properties for rent on a custom Google map, complete with Jacksons branded ‘pins’. Jacksons staff only had to enter a postcode to display the properties on the map.

Mobile responsive design

As well as this we customised a premium mobile-friendly (responsive) design with their new company colours and branding.

We then worked with Jacksons to overhaul the content, streamlining and repurposing it to focus on what their visitors would want to do on the site.

And because we had very few images to work with from the previous website, we photographed their new ‘To Let’ signs outside some of their properties in order to get that home page image!

We produced a training manual that for Jacksons staff, with one to one training on the new system, and showing them where they could get help and further support if they needed it (Clue: our support service!).

We have since worked with them to develop further features on the site, including:

  • Switching over one of the property feeds to a new estate agency portal,
  • Adding a dynamically-generated printable property list, that staff can print on demand for people who call into the office, reducing waste and printing costs
  • Adding ‘Let Agreed’ tabs to property images via a simple control in the admin area

What happened next

Jacksons can now amend the content on their website, and because we simplify the admin area of our clients’ websites, they know that they can’t break anything important!

And staff can add as many pictures to each listing as they like, as well as being able to easily upload the property’s Energy Performance Certificate (EPC) for website visitors to read.

The site is clean and works well across different mobile devices, which is useful both for people trying to find their office and also those using the listings map to find a property for viewing. And because of the interactive Google map interface they can navigate right to the door on their phone.

Clients can also dial direct to the Jacksons office through the website on their smart phones.

Overall, the website now delivers key information with clarity across any device.

Jacksons merged with another agent in 2018.