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Tag Archives | Web writing

FAQ pages are often used as a sticking plaster for a hard to use website

Why you don’t need an FAQ page

This is post 3 of 5 in the series “Website sins” FAQ pages are quite possibly one of the laziest crimes in website usability. If you have one on your site, you need to get rid of it. Here’s how. Frequently Asked Questions. This is traditionally the place that website owners dump the content they […]

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Never say Click Here. There are lots of better ways to say 'this is a link'

Never say ‘Click here’ on your website

This is post 1 of 5 in the series “Website sins” Whatever you do when writing links or anything on a web page, don’t ever, EVER use the words ‘Click here’. The phrase has been around as long as people have been building web pages. And for as long as people have been using click […]

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No PDFs

Why you should remove PDFs from your website – now!

Adobe PDF files are for preserving the format of a print document – a leaflet or poster for example – but that format is totally unsuitable for the web. A poster is meant to attract attention on a wall. On the web you already have the attention of your website visitor. Yet still website owners […]

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A boffin

Why simple websites are best

A simple website will not only get your message across to your customers in the most effective way possible, but it will save you money, too. Many web companies will try and sell you a site with all the bells, whistles and gimmicks they can but this will only end up annoying your website visitors […]

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